Look in the Western sky tonight, just after sunset. If you are lucky enough to see the crescent moon, you may understand how First Crescent got its name. The crescent moon is the harbinger of great things to come. Its unusual shape always catches the eye. It is a glimmer of hope emerging from a world of darkness. It is the very essence of change and in my opinion any change is better than no change. I named my first sailboat the First Crescent 33 years ago and then named my company after it.
That old wood and canvass sailboat is long gone but its namesake carries on with my web business. It is a new year, with a First Crescent moon and time to think about what you can do to make things better. Cleaning up your life begins with cleaning your closet. Good business begins with good marketing. Good marketing begins with a good web site.
